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Strategic Goals of Swiss Cheer Association for 2026 - 2030


The following strategic initiatives have been set by the Board of Directors in consultation with the Executive Committee and from survey analysis of our Members.   

  • 1.  Strengthen governance through role clarity and strategic leadership.

    2.  Improve transparency and member engagement via a formal communication strategy.

    3.  Build sustainable human resources by expanding coaching and volunteer capacity.

    4.  Advocate for improved facility access for clubs nationwide.

    5.  Diversify revenue and expand event offerings to foster inclusion and sustainability. 

Our committees are working tirelessly to achieve our mission. Check out our strategic programs report here